Consumers

Understand who your consumers are, beyond demographics. Organize and segment your consumer database to better understand your audience and make decisions based on real user profiles.

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Deeper knowledge of your consumer base

Provides a centralized panel with individual profiles including interactions, preferences, and historical contact points.

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Smarter and more actionable segmentation

Helps identify strategic segments based on behavior, location, purchase type, frequency, or contact channels.

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Key features

Unified panel with consumer profiles

Displays personal information, contact channels, activity history, and interactions—all in one place.

Advanced filters and customizable fields

Allows users to apply multiple conditions to create dynamic segments, with adaptable fields tailored to the business.

Data export for external activation

Generated segments can be exported for use in external platforms like CRMs, email marketing tools, or DMPs.

Participation history and source traceability

Each profile shows when and how the user joined the database, with consent information, source, and related campaigns.

Bunker DB’s unique value

Unlike other platforms that isolate contact data from performance analysis, Bunker DB integrates the consumer dimension into the marketing ecosystem. This enables cross-analysis of behavior, performance, and profile in the same environment.
Consumers is not just a database—it’s a tool to turn knowledge into action.

Discover other modules included in Analytics

Discover other modules included in Analytics

Request your demo and discover a new way of marketing.