Audiences Interactions

Easily manage your databases and analyze your conversion funnels to identify which strategies generate more leads and sales.

Explore our plans

Discover the modules included on Audiences Interactions

Sentiment Analysis

Automatically classify mentions as positive, negative, or neutral—helping you understand real audience perception around your brand, product, or campaign. An AI sentiment analysis tool made for marketing teams.

Inbox Management

Centralized conversations, faster responses. With Inbox Management, reply to public comments and private messages from Instagram, Facebook, TikTok, and more—all in one place. A management tool that combines the power of sentiment analytics with real-time action.

Consumers

Understand who your consumers are, beyond demographics. Organize and segment your consumer database to better understand your audience and make decisions based on real user profiles.

Lead Performance

Analyze the quality and evolution of your leads, from generation to conversion. With Lead Performance, centralize and evaluate all your lead generation data in one place. Perform real-time lead analysis and understand which sources bring high-value contacts to your brand.

Sentiment analysis to understand your consumers

Perform a sentiment analysis on social media and digital media to understand how consumers perceive your brand, campaigns, or products. The tool can automatically classify mentions and comments as positive, negative, or neutral, allowing you to monitor your online reputation and detect changes in audience perception. Sentiment also offers auto-tagging rules that make it easier to detect patterns in conversations, complaints, or business inquiries on your channels.

By integrating this analysis with Inbox Management, your team can react by responding to public comments or private messages on Facebook, Instagram, TikTok, and LinkedIn.

Turn your inbox into an insights hub

Respond to public comments or private messages from your users on Facebook, Instagram, TikTok, and LinkedIn. From a single dashboard, you can manage conversations across multiple social media and digital channels, organize them by topic or intent, and respond more quickly and consistently.

By integrating Inbox Management with sentiment analysis and agent analytics, your inbox becomes a powerful source of insight into your audience's interactions.

Turn your leads into measurable results

With Lead Performance, you can centralize, measure, and optimize the entire lead generation flow, from the initial touchpoint to the final conversion. The platform connects your forms, campaigns, and digital channels to provide a unified view of performance.

Lead Performance's value lies in transforming lead management into an agile, transparent, and data-driven process, where each team can access clear reports, compare time periods, and identify optimization opportunities to improve the efficiency of your acquisition campaigns.

Unified view of your consumers

With Consumers, you can centralize and unify audience information to build complete profiles that integrate interaction, engagement, and touchpoint analysis data. The platform transforms disparate records into a 360° view of your consumers, allowing you to understand who they are and how they engage with your brand.

Consumers allows you to segment audiences based on demographic variables, interests, interaction history, or campaign engagement, creating dynamic segments ready to activate in your strategy.