Geo Lift

Design and analyze geographical experiments

Discover other modules included in Media

Cross Media

Merge your investment in paid media with GA4 attributions

Paid Media

Audit your advertising investment

Social Media

Boost your social media efforts and find out what connects best with your audience

Owned Media

Analyze the key metrics of your domains, websites and ecommerce platforms.

Design and analyze geographic experiments in a simple way, using the latest methodological advances in econometrics and synthetic control groups.

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Analyze real impact

Use geographic locations as treatment and control groups to understand the impact of your marketing efforts.

Look what you get

Calibrate your attribution

Calibrate your attribution models and MMMs to unlock greater accuracy and ROI.

Unlock omnichannel strategies

Understand which campaigns produce business results through unbiased comparisons

Compare multiple channels at the same time

Identify which channels provide the greatest incremental value