Geo Lift

Design and analyze geographical experiments

Discover other modules included in Audiences & Interactions

Sentiment

Get insights about your audience

Consumers

Store your consumers' information

Lead Performance

View the analysis of your conversion funnels

Inbox Management

Demonstrate your commitment to your audience, responding at all times and with immediacy, and detect opportunities and threats to your brand.

Design and analyze geographic experiments in a simple way, using the latest methodological advances in econometrics and synthetic control groups.

This module was also used in the solutions

Analyze real impact

Use geographic locations as treatment and control groups to understand the impact of your marketing efforts.

Look what you get

Calibrate your attribution

Calibrate your attribution models and MMMs to unlock greater accuracy and ROI.

Unlock omnichannel strategies

Understand which campaigns produce business results through unbiased comparisons

Compare multiple channels at the same time

Identify which channels provide the greatest incremental value