OOH Analytics
Combines ON/OFF activations and provides an onmichannel experience for your audience.
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Plug & Play Technology
We have different types of cameras to record data on your offline activations: facial recognition, car recognition and people counting. Implementation is quick and easy; you just need a Wi-Fi connection and electricity in order for cameras to start recording data in points of sale, events, billboards and more.
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Real Time Monitoring
You can monitor what is happening from wherever you are, simply access Bunker DB and through a simple dashboard it will show you all the information obtained by the cameras.
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Know your audience’s detailed profile
Get your audience’s demographical data in order to understand if the target expected in a physical location is really the one achieved, and correct your strategy whenever necessary.
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Detect people’s emotions
Understand if people are reacting as well as you hoped through emotion recognition and you will be able to know if they are happy, surprised, sad or frustrated in order to make successful decisions avoiding the hunch.
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Understand which are your most successful points of sale
Analyze which are your peak hours and the flow carried out by people within your point of sale, and assess if you have to perform “on the go” modifications.
Track everything happening in the physical world and avoid the hunch
Throughartificial intelligence algorithms and surveillance cameras, we can offer you Out of Home analytics so you can track everything happening in the physical world, eliminating the hunch and obtaining quality data, providing omnichannel experiences to your consumers. Our technology is 100% anonymous and does not save the images, to respect people's privacy.
Visualize
Save time by visualizing in a single platform, all relevant data for decision-making
Understand
Establish the potential value and attractiveness of consumer segmentation, based on a broad knowledge of their profile, preferences and previous interactions with your brand.
Act
Design and execute marketing actions with greater accuracy, economizing your efforts and significantly improving the results of your future interactions.
Get to know everything that Bunker DB Analytics has to offer.
Analyze the offline world
Get in touch with our advisors and you will understand why Bunker DB is 360° indispensable solution for your Marketing team.
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