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Marketing, data and Covid-19: How to re-invest in advertising?.

Our CBO Elena Spagnuolo explained the keys that we must consider during the pandemic to invest in advertising efficiently.

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Campus Party 2020 was especially significant for Bunker DB. In the event, our Chief Business Officer, Elena Spagnuolo, detailed the keys to re-investing in advertising optimally.

Spagnuolo made it clear that "the key is not to invest more or less, but to invest better." To deepen her explanation, she used her knowledge of marketing, advertising and the data that the "new normality" throws up.

If you want to know in detail everything she said, here is the complete videoconference:

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